EEM and Olympic Dressage Rider Will Bridge the Gap Between Disciplines During
Longines Masters of Los Angeles CSI5* Show Jumping Competition
LOS ANGELES, CA (July 27, 2015) – EEM is proud to announce a world class dressage
demonstration at the upcoming American leg of the Longines Masters series in Los
Angeles, October 1-4. Local California Olympian and recent Pan American Games
individual and team Gold medallist Steffen Peters will showcase all that the sport
has to offer, teaching fans and spectators about another discipline of equestrian
sports.
“Though we both share our competition rings with equine athletes, Dressage and
Show Jumping are often considered completely separate,” said Peters. “I am
thrilled to be taking part in the Longines Masters of Los Angeles to show fans the
balance, strength, flexibility and accuracy of this sport, and show that we are
united by more than our mutual passion for these beautiful animals.”
The Dressage Demonstration by Steffen Peters will take place on Friday, October
2nd and Saturday, October 3rd and will feature a presentation explaining the
sport, his approach, and his movements with the horse. The description will be
brought to life with a Kür Grand Prix Freestyle to give spectators an example of
Dressage competition.
“We strive to offer the best of our sport at the Longines Masters,” said EEM
Founder and CEO Christophe Ameeuw. “With the addition of this program, we are
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delighted to welcome not only top-ranked international Show Jumpers, but also one
of the most successful American Dressage riders of our generation. We are thrilled
that Steffen Peters will be joining us to shed light on this amazing sport to our
public.”
DETAILS
WHAT: Dressage Demonstration by Steffen Peters
WHEN: Friday, October 2, 2015 and Saturday, October 3, 2015
WEBSITE: http://www.mastersgrandslam.com/en/longines_masters_los_angeles
TICKETING: Tickets are available at http://www.mastersgrandslam.com/en/ticketing
ABOUT THE LONGINES MASTERS
Established in three of the biggest cities—Los Angeles, Paris and Hong Kong—the
Longines Masters series is recognized by the FEI Fédération Equestre
Internationale and is one of the most prestigious equestrian competitions
worldwide. Created by EEM, the concept of the Masters was born in 2009 with the
first edition of the Gucci Paris Masters, now renamed the Longines Masters of
Paris. Inspired by the Grand Slam tournaments in tennis, the circuit rapidly
developed abroad, with the Longines Masters of Hong Kong in 2013 and the Longines
Masters of Los Angeles in 2014.
The world’s best riders and horses will compete for one million dollars in prize
money at each leg of the series. In addition, any rider who consecutively wins the
Longines Grand Prix in Paris, Hong Kong and Los Angeles will be rewarded with one
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million euros Master Grand Slam Bonus. For two successive victories, the rider
will be awarded €500,000, and winners of two non-successive victories within a
series of three Longines Grand Prix will receive a €250,000 bonus.
EEM’s objective is to create emblematic events that showcase the magic of show
jumping and put equestrian sport in the international spotlight. These events are
broadcast in more than 120 countries and reach almost 550 million viewers. Every
edition of the Masters is a monumental event that brings together sports
enthusiasts, amateurs, celebrities and corporate decision-makers from around the
world, who come to enjoy a unique experience, boasting exceptional sport,
entertainment, glamour, gastronomy and contemporary art.
Longines Masters of Los Angeles October 1 to 4, 2015
Longines Masters of Paris December 3 to 6, 2015
Longines Masters of Hong Kong February 19 to 21, 2016
For more information please visit: www.mastersgrandslam.com
PR CONTACTS
Sunshine Sachs
Sarit Schneider | Alyssa Furnari
212 691 2800 | 323 822 9300
