VANCOUVER, BC. — Noel Asmar Equestrian is known for their expertly tailored apparel, innovative style and the ability to create fresh excitement for a traditional sport through the lens of fashion. This excitement continues in 2016 with the announcement that Noel Asmar Equestrian is an Official License Merchandise Partner of the Rolex Kentucky 3-Day Event taking place April 29 – May 1, 2016 in Lexington, KY.
One of only six Four-Star events in the world, the Rolex Kentucky 3-Day Event is the only event held in the Western Hemisphere. With riders vying for top honours and qualifying position prior to the 2016 Rio Olympics, this year’s event is sure to be a record breaking success. Previous years have seen over 75,000 spectators in attendance, drawing fans from around the globe. Hosted in the beautiful Kentucky Horse Park, this destination venue draws equestrian and non-equestrian fans alike to share in the ultimate athleticism and sport of 3-Day Eventing.
Noel Asmar Equestrian is a proud supporter of multiple 3-day event riders at various levels of competition internationally, including recently partnering with Lauren Kieffer, currently 19th in the FEI World Rankings and the highest ranked female American athlete.
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As CEO and Founder of the brand, Noel Asmar is dedicated to offering high performance technical styles that function for the rider’s needs. Innovative fabrics, two-way zippers, and hidden gussets allow transitional stylesthat flow effortlessly from the saddle to the sidelines, the stable to the city.
Inspired by the idea of riding rain or shine, Noel Asmar Equestrian launched their award-winning All Weather Rider Jacket in 2011. Despite the poor weather at last year’s event, a record number of fans attended multiple days of the 2015 Rolex Kentucky 3-Day Event in torrential rain. The brand is proud to offer the water resistant jacket that started it all to fans and riders at the Rolex Kentucky 3-Day Event this year. This coat and two shorter options will be available on site at the Rolex Kentucky 3-Day Event, as well as through www.rk3de.com prior to the event.
To shop the complete range of outerwear, show, and lifestyle apparel, along with accessories, candles and imported Italian leather handbags visit AsmarEquestrian.com for more details.
