Dedham, MA – May 25, 2011 –PureGreen 24™ was widely used during the 2006  EHV-1 outbreak in Florida because of its ability to effectively disinfect hard surfaces of dangerous bacteria, viruses and fungi. In previous outbreaks, PureGreen24 was used to help disinfect hard, non-porous surfaces in stalls, trailers and buckets as well as on hard, non-porous surfaces of tack and grooming supplies.  It may also be applied directly to boots and other hard surfaces that could otherwise transfer pathogenic organisms.

The disease known as Equine Herpes Virus, or EHV-1 is a highly infectious viral disease currently affecting Colorado and several other Western states. The disease can cause respiratory disease, abortion in pregnant mares, and though rarely, neurological disease.

“The active ingredients in PureGreen24 are ionic silver and citric acid, making this a powerful disinfectant, fungicide and virucide.  Following strict EPA protocols, it has been tested against many different viruses, bacteria and fungi,” states Alexandra Cherubini, President and Founder of EquiFit, inc. “Specifically; it’s been shown to effectively kill many viruses, including Herpes Simplex, HIV, Influenza, Norovirus, and Rhinovirus. ”

PureGreen24 kills many microorganisms in as few as 30 seconds and provides 24-hour residual protection when used as directed. It is an effective disinfectant and deodorizer, is odorless, colorless, non-corrosive and non-flammable.  Unlike most disinfectants, PureGreen24 works by attacking multiple targets in microbes to disrupt transport functions in cell walls, cell metabolism, and cell division.  PureGreen 24 was previously sold under the brand names SilverClene24™ and Spectrum 24™.

EquiFit, Inc. is aware of the severity of this EVH-1 outbreak, and continues to research solutions for the spread of equine contagions.

PureGreen24 is available in 4-oz., 32-oz., and gallon bottles and may be purchased in single bottles or by the case. For more information or to purchase PureGreen24 please visit your local tack store, call 1-877-4EQUIFIT (437-8434) or visit www.EquiFit.net.